Business

Yora

Yora

Overview

Yora sells cold-pressed oils — extra virgin coconut, groundnut, and sesame — direct to consumers from Tirupur, Tamil Nadu, under Yakria Private Limited.

The Challenge

A D2C food brand needs a storefront that builds trust in product purity and quality while making it easy to buy directly or find the brand on marketplaces like Amazon, Flipkart, Blinkit, and JioMart.

Our Solution

We built a warm, farm-to-bottle storefront with product listings, customer reviews, a newsletter, and a subscription option for recurring purchases, alongside clear links out to major marketplaces for customers who prefer to shop there.

Key Features

  • Full product catalog with sale and sold-out states
  • Shopping cart and checkout flow
  • Subscription / recurring purchase option
  • Customer reviews on product pages and homepage
  • Newsletter signup
  • Wholesale order inquiries
  • Marketplace links (Amazon, Flipkart, Blinkit, JioMart)
  • Certification badges for product trust

Design Approach

The tone is warm and wholesome — "Pure Goodness, Straight From the Farm" — built around natural imagery and straightforward product storytelling.

Tech Stack

Shopify E-commerce Responsive Design

Process

  • Discover — Understood the brand's farm-to-bottle story and multi-channel retail presence.
  • Design — Built a warm, trust-first storefront around certifications and reviews.
  • Build — Developed the storefront with cart, subscriptions, and wholesale inquiry flows.
  • Launch — Connected the store to major marketplace channels for omnichannel discovery.

Results / Impact

Yora has a direct-to-consumer storefront that complements its marketplace presence, with subscriptions and wholesale inquiries built in to support repeat and bulk buyers.

TODO: add real metric

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